The copyright advantage of QQ Music is unshakable. NetEase Cloud's market share is only 20%, but it's enough for them to hold their ground. Between these two giants, there are nearly only two other music software platforms that can survive.
One is your Kugou Music, the other is Kuwo.
Honestly, I don't hold any particularly optimistic views about the online music industry myself. It's quite a chicken rib—a little dry and tasteless—but music apps can serve as traffic gateways for live-streaming platforms, and that's critical.
Kugou + Kuwo, we're talking about 100 million+ users. Once Tencent takes control of these two, the QQ Music empire will be completely immovable. At that point, who can scrape cheap traffic out of Tencent's grasp?
Better to grab them for ourselves and form a three-legged battle for dominance.
I'm not looking for online music to make a ton of money, just two things: protect our traffic gateway and use them as leverage to negotiate with NetEase Cloud—
