Reinsdorf received a call from Jerry Krause, and replied: "Jerry, have you been drinking? Or are you on drugs? Go wash your face and sort your thoughts out before you call me again!"
After that, Reinsdorf hung up the mobile phone. He was on the golf course playing with executives from American Express, discussing real estate tenders and development.
In 1982, he sold his real estate company to American Express, acquiring a large sum of cash, and then purchased the Chicago White Sox, followed by the Chicago Bulls in 1986.
He retained the position of president of the real estate company, continued to draw a salary, and worked in the real estate industry, no longer as the big boss, the White Sox and Bulls were now his assets.
Under his management, the White Sox and Bulls flourished; the White Sox won the American League's division championship in 1983, and the Chicago Bulls made it to the Eastern finals two years in a row.
