Chang'an District, RIDO Clear Bar.
"Ding~~" Crystal-clear wine glasses collided with each other.
Yu Sicheng took a sip of brandy, unbuttoned one of his shirt buttons, and looked at Xie Shuyu, saying, "Besides the consumption downgrade you've mentioned, and the continuous squeezing of the market by large chain coffee brands, there's another important factor.
Some tea shops, fast food outlets, and convenience stores have also started selling freshly brewed coffee.
These cross-industry competitors have certain advantages in store count, customer base, and channels, further intensifying market competition.
For instance, the Hongtu Catering Group I'm connecting with in Yan City is planning to expand their coffee business in their chain restaurants."
He's the Vice President of Sales at Jiayi Coffee, and has in-depth knowledge of the market, thus he understands the issues Xie Shuyu is currently facing.
