The Crimson Blood technique of the Bloodline Clan was a powerful move that caused self-inflicted harm by sacrificing Qi-Blood, with terrifyingly potent effects.
Those of equal rank who were hit head-on by the Crimson Blood would not only be unlikely to survive, but even if they didn't die instantly, the corrosion of the Scarlet Poison would leave them powerless within minutes, ultimately leading to a slow death.
This move was also extremely damaging to members of the Bloodline Clan themselves.
The blood they released was, indeed, their own vital blood.
After using this technique, members of the Bloodline Clan would suffer injuries to varying degrees based on the amount of blood they expended.
Viewed in isolation, the Crimson Blood technique appeared to be a suicidal attack.
However, the Bloodline Clan possessed vampire-like abilities; after injury, they only needed to capture prey and drink their blood to recover their Qi-Blood within a few minutes.